Tuesday, March 11, 2014
Final Logo Decision
The tractor didn't stay long. I decided to tweak the logo from this previous look to the next look by making the grass line both of the rows of text and then brightening the colors to make them seem more live and inviting.
Logo Development
I began experimenting on the computer with multiple fonts and layouts.
Eventually I found a font and layout of text that looked visually appealing.
And then I settled on the tractor and grass as the illustrative points of the logo.
Early Logo Stages
This is the process of how I developed the new logo for Mother Nature's Market.
I started out going a very illustrative route but eventually decided on a more simplistic and clean approach to the logo.
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